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Freelance Writer | Writer's Resume
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Press Release Sample
Here is a sample press release I wrote for a rolling billboard advertising company back in 2003.
For Immediate Release
I LOVE YOU TRUCK® BRINGS THE MAGIC OF THE MOVIES
HOME THIS VALENTINE’S DAY…
Surprise Someone You Love
Chicago, Illinois, January 8 -- The Scrolling Mobile Billboard Company announces the launch of ILoveYouTruck ® which takes the
guesswork out of Valentine’s Day gift shopping with their new mobile billboards and floral arrangements. The company owns a fleet of
20-foot trucks that consists of computerized, rotating billboards which scroll to display different programmable messages, such as "I
Love You", "Will You Marry Me?", "I'm Sorry", "Happy Anniversary", and "Let's Be Friends".
According to the International Mass Retail Association’s Valentine’s Day survey, Valentine shoppers spend an average of $84.20 per
gift; with men spending an average of $112 per gift. But can $112 provide an unforgettable, yet romantic Valentine’s Day?
Eric Allen, marketing director of ILoveYouTruck ® (http://iloveyoutruck.com) believes it can! “Every couple deserves to experience
'movie magic' at least once in their lifetime,” says Allen. “You’ve seen movie magic before when a girl is proposed to on the big
screen during a football game, or a young man rides through town on a white stallion, carrying a large bouquet of flowers. But in
everyday life, those types of romantic gestures are often out of the average income-earner’s budget.”
That might have been true a year ago, but this year Valentine’s Day shoppers are in for a huge treat because ILoveYouTruck ® has
come up with a totally unique and fun way to make this the most memorable Valentine’s Day imaginable…moving billboards and floral
arrangements.
For only $99, you can send your loved one a FREE Dozen Long-Stem Red Roses or I Love You Balloon Bouquet and a personalized
hand-delivered note in a personalized ILoveYouTruck ®.
To learn more about ILoveYouTruck ® visit http://iloveyoutruck.com, today.
All ILoveYouTruck’s ® are powered with BioDiesel fuel, making them safe on the environment.
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International Mass Retail Association (IMRA), http://www.imra.org
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